Saguenay–Lac-Saint-Jean offers a large number of tourist attractions. One of the best known, Lac Saint-Jean, welcomes numerous lovers of water sports every year. Surrounded by white sand beaches and campgrounds where numerous outdoor activities unfold, the lake delights Saguenay residents and tourists alike.
At the mouth of the Rivière Saguenay, it is also possible to watch belugas and whales, as it is from a viewing platform overlooking the mouth of Baie Sainte-Marguerite. Watching cruises are available during the tourist season.
A number of festivals and events enliven the region, including the Traversée internationale du lac Saint-Jean (cross-lake swimming) competition and the La fabuleuse histoire d’un royaume (historical theatre) show.
Cultural tourism is a regional development tool for a number of artisans, artists and organizations. It contributes to Saguenay–Lac-Saint-Jean’s cultural vitality. The region stands out for its network of cultural sites, especially due to its public libraries and museums.
In addition to its many events and typical and authentic attractions, the region is also renowned for its agri-food products. Various tourist routes offer an experience at the heart of this world of regional flavours, combining gourmet tourism and the great outdoors.