Located halfway between Montréal and Québec on the south shore of the Fleuve Saint-Laurent, the Centre-du-Québec region offers a series of country villages where incursions into the past await all visitors. For example, in Victoriaville, the home of Wilfrid Laurier, a Canadian Prime Minister, is open to the public, just like a museum. Then, in Drummondville, the Village québécois d’antan (historical theme park) invites tourists to become immersed in 19th century Québec life.
Many visitors travel each spring to the Baie-du-Febvre migratory stopover, on the shores of Lac Saint-Pierre, to observe the snow geese migration. The Lac Saint-Pierre area and its archipelago were designated as a biosphere reserve by UNESCO in the year 2000.
Travelers can take tourist routes to discover local products or antique gems, or set off on boat trips. The region also has a number of bike paths for cycling enthusiasts. Agrotourism and gastronomical tourism play an important role in the region, which is famous, among other things, for its cranberry industry. There is an interpretation centre for this little red fruit in Saint-Louis-de-Blandford.
The Mondial des cultures de Drummondville (world culture festival) and the Festival international de musique actuelle de Victoriaville (contemporary music festival) are among the other interesting activities the region has to offer.